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Ron Ross

            Do you trust Wall Street? Are you skeptical of the pronouncements made by all those self-anointed market gurus? This book explains why the endless beat-the-market strategies pushed on you by these so-called “experts” won’t work and can be hazardous to your financial health.

The Unbeatable Market exposes the profound confusion that nowadays passes for wisdom on Wall Street. Instead of the usual how-to-beat-the-market claptrap, it offers clear thinking along with a common sense approach to investing. Follow this advice and you’ll find the financial peace of mind you’re seeking. And it can be done much easier than you may think—without wringing your hands or wasting your precious time pouring over the daily market reports.

Instead of concerning yourself with the daily ups and downs of the market, you should ask yourself a couple of very important questions: why should I try to beat the market? After all, can it even be done? Wall Street is very anxious for you to take the beat the market approach, also known as active management. Wall Street wants you to trade and keep trading as often as possible, because that’s how it makes money. Keep this in mind, however: active management isn’t investing, it’s gambling, and the odds are stacked against you from the start.

The Unbeatable Market makes it clear that don’t have to play Wall Street’s game. There is a profitable and far more cautious option available known as passive management or indexing. The author explains how to put this imminently sensible approach to work for you and your family.

Backed by rigorous scientific research and sound academic reasoning, the conclusions reached in The Unbeatable Market are more than just opinions. They are the plain truth, and you won’t need a degree in economics to see that for yourself. A delightful excursion into world of investing, The Unbeatable Market is addressed to the general reader and blends practical investment advice with leading-edge economic theory. This is information you can easily understand and put to profitable use.

A scholarly economist with decades of experience as an investment advisor, the author carefully lays out the logic behind each and every recommendation he makes. The Unbeatable Market will enhance your grasp of key investing fundamentals while it shows you how to keep Wall Street from taking advantage of you. Read this book and you can stop worrying about your investments.

Author Bio

            Ron Ross Ph.D. is a Certified Financial Planner and investment advisor with Premier Financial Group in Eureka, California. A former professor of economics (Humboldt State University, Arcata, California), he has for the past 23 years provided investment advice to individuals, pension plans, and trustees. The author of hundreds of financial advice columns, Ross has a rare ability to make complex concepts intelligible to the general reader. He lives with his wife, Jan, in Arcata. His interests, besides financial economics, include running, golf, gardening, and motorcycling.

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The Unbeatable Market Taking the Indexing Path to Financial Peace of Mind Ron Ross Book Price: $24.95 Shipping & Handling Rates Shipping and Handling Rates ------------------- Standard - $4.50 + $1.00/item Ground - $6.00 + $1.00/item 2nd Day - $14.00 + $5.00/item 1st Day - $35.00 + $10.00/item INTL. FC - $12.00 per item INTL. PM - $26.00 per item 256 pp Hardcover 6X9 ISBN: 0972223002 Contact our fulfillment center at 1-800-247-6553 to receive discount pricing on large quantity orders.