Summary
A complete how to guide from concept to contract in creating, marketing, protecting and selling an idea from an author with more than 11 patents all of which have been licensed or sold. How To Sell Your Idea is written by an experienced entrepreneur and inventor who developed his skills in 35 years of selling ideas, products and sales building tools to major Fortune 500 companies. The author is a frequent lecturer at the University of Georgia in Athens Georgia, University of Reno in Reno Nevada and numerous workshops and consulting training seminars. The text is easy to read and straight forward with hard headed advice to save you time, money and emotional trauma by helping you avoid the many mistakes people with ideas that they want to develop frequently make. You can do it the hard way by falling on your nose or the easy way by learning some of the basics from someone who has done it successfully time and again.
About the Author
Stuart J. Kamille started in advertising and sales promotion in San Francisco developing sales promotion and advertising campaigns launching products for such successful well known brands as Clorox 2, Formula 409, Litter Green and Hidden Valley Ranch Salad Dressings. Kamille developed the first fast food sales promotion game for McDonalds Corporation and later as owner of his own Sales Promotion Company created, patented and sold the largest on pack promotion ever devised for RJR Nabisco. Kamille has served as a consultant to several State Lotteries and to promotional companies specializing in sales building events. He lectures frequently to advanced business students in the MBA program at the University of Georgia on creativity, innovation and product design.
